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Hype was founded in 2011 by then only 17 years old Liam Green. Green altered an image of Einstein by giving him a piercing, tattoo and ear-stretchers. He won 150 T-shirts with his print and sold all of them within a week. This is where the hype started. From selling the first shirts from his bedroom Hype has grown to be one of the hottest brands today. Become part of the hype!
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